Best Buy Continues Sound Matters Campaign for a Second Season
Starkey Hearing Foundation and The GRAMMY Foundation® kicked off the Sound Matters campaign in more than 900 Best Buy locations again in January 2010. With a goal of communicating the importance of hearing and hearing loss prevention among young music fans, Sound Matters has enlisted a number of stars to help spread the word, because Sound Matters!
GRAMMY-winning artist Taylor Swift, leads the way in the prominent Best Buy partnership.
During the Best Buy promotion, funds from participating partners JVC and Sony headphones, together with your purchase will be donated to the awareness campaign, and matched by Best Buy @15 department. Best Buy established the @15 department to give a voice to fifteen year olds.
For more information visit www.at15.com.
The GRAMMY Foundation® was established in 1989 to cultivate the understanding, appreciation and advancement of the contribution of recorded music to American culture – from the artistic and technical legends of the past to the still unimagined musical breakthroughs of future generations of music professionals. The Foundation accomplishes this mission through programs and activities that engage the music industry and cultural community as well as the general public. The Foundation works in partnership year-round with its founder, The Recording Academy®, to bring national attention to important issues such as the value and impact of music and arts education and the urgency of preserving our rich cultural heritage.
For more information, please visit www.grammyfoundation.com.
Starkey Hearing Foundation is the Global Leader in the Gift of Hearing, delivering more than 50,000 hearing instruments annually through hearing missions in 86 countries. Founded by William F. Austin in 1984 with the vision So the World May Hear, countless numbers of lives are touched by better hearing through Starkey Hearing Foundation missions. With the goal to heighten social consciousness on the importance of hearing, Starkey Hearing Foundation launched a Hearing Conservation program, Sound Matters, to educate the public about responsible listening. Today the Foundation is sustained by the selfless efforts of volunteers and donors spanning the globe. Since 2000, the Foundation has distributed more than 383,282 hearing instruments to those in need around the world.
Please visit www.starkeyhearingfoundation.org to learn more.
